overall we were quite happy with the way the poster turned out in the first draft. We also collected audience feedback on it to assess whether it could clearly be identified with our film's brand, and also to assess if the supernatural horror genre was clear, and we also use this feedback for any cosmetic changes. We also made changes such as making her skin look more pale to emphasize expressions such as being scared which was also a generic convention of horror, along with removing a red dot on her nose which was caused by the camera quality that we used.
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