Wednesday 30 October 2013

Women In Black Trailer analysis


http://www.youtube.com/watch?v=odR08_ShIPc

Camera and Editing:
Like most horror genre teaser trailers, the Woman in Black follows a trend of quick jump cuts from one clip to another. This is done throughout the trailer in order to not reveal too much so that the audience want to see more therefore they would go watch it. They show the scariest part of the film to make it seem interesting and draw attention to it. It is portrayed by fast paced editing of certain scenes deliberately, all again to create anticipation for the full movie and to act as a “tease”. Rather than focusing on the narrative of the film, a teaser trailer announces that the film is soon to be released. For this trailer, the editing is done to build up suspense of what is going to happen.

Mise en scene and Sounds:
The location of an isolated haunted house is shown right at that start so the audience immediately feel as something bad is going to happen. There are mainly non diegetic sounds of creaking doors, loud thuds; thunder/flashing sounds overlapping what the characters are saying that links back to the narrative. This gives a basic overview of what it’s about and the sounds are done specifically so that the audience follow it. For example at 00:49 something seems to be coming closer and is filmed with a loud thud at each pace, making the audience feel as if something’s coming towards them. At the end, there are a series of very fast paced shots and ends with a silence following the title of the film. During our research, we noticed this is a generic convention for most horror trailers. The purpose is to give the audience that “shock” feeling and think it is really good so they wait for it to be out.

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